
Perhaps the biggest product war on the modern consumer’s mind is the ongoing battle between Mac and PC. From developers’ conferences to television commercials, Microsoft and Apple are actively engaged in a constant tug of war for customer loyalty. Though most of us are familiar with this heavily popularized competition (the more silly aspects of which are making their way to YouTube memes), substantially fewer of us are likely to remember a time when a very different sort of format war was being waged: The war between VHS and Betamax. The period of time between the late 1970s and early 1980s saw intense competition between these two home video formats, with VHS eventually emerging as the winner.
betamax vs vhs
American Idol Auditions Aren’t About Talent
Anyone who follows American Idol knows that there are times when there doesn’t seem to be any rhyme or reason to who is selected – and who is rejected. According to the ‘American Idol Advantage,’ this is because the judges aren’t selecting candidates on the principles we think they are.
“Talent is not the most important factor in making it past these first auditions,” said Andy West, a marketing specialist and representative of www.AmericanIdolTips.com. “The singers who have a clearer understanding of this are the ones who make it past the judges.”
If there is anything that gets results in the American Idol auditions, it’s not talent – it’s how much time and effort people have put into their presentation. Singers who desperately want the opportunity stand out from the crowd, not because they’re talented, but because they have done their homework: they know how to market themselves in order to get the judges’ attention.
‘American Idol Advantage’ explains the factors that actually determine the judges’ choices in the first round of American Idol auditions – those that separate the chosen few from the rest of the crowd. The e-book is full of trends, tips, and other information that reveals how American Idol auditions are really won: songs that boost a candidate’s chances, versus those that bomb; how successful candidates tend to dress; and how to interpret the judges’ reactions to you and your audition. ‘American Idol Advantage’ also includes analysis and interpretation of past American Idol auditions, showing real-life examples of what works – and what doesn’t.
“There’s a lot more to these initial auditions than just singing,” said Mr. West.
As with everything else in life, the American Idol auditions are about more than just showing up – they’re about being prepared. ‘American Idol Advantage’ provides everyday people with a shot at making it onto American Idol – by teaching them how to prepare.
“The singers that do their homework and are the most prepared will make it on to the show, plain and simple,” Mr. West said. For more information about American Idol Advantage, check out the website www.AmericanIdolTips.com.
Read MoreABC’s of the Music Industry
Music is an art, however, when it comes to the music industry Music is about money!
If anyone or any company feels that your music will not make them money, there will be absolutely no interest in your music. That’s it in the nut shell. Remember, to always remember this. The Music Industry is about Money!
There are a few sources of money to be made in the music industry. They include but are not limited to:
· Record sales
· Songs played on the radio
· In movies and television
· Concerts
· Song writing
· Producing
· Merchandising
· Advertising
· CD-ROMs/DVDs
If you are an artist and want to get into the music business, you need 3 very important very good people in your corner batting for you on a daily basis. They include:
· Personal Manager – The most of important of the three. They should have contacts in the music industry, keep on eye on all your affairs, advise you on things to do, help promote your music, producers to hire, who to sign with when to go on tour, etc. The personal manager will receive 15% and 20% of an artists gross earnings and have good contacts with record companies A&R, Marketing / Sales, and Promotion departments.
· Music Attorney – A good attorney specializing in the music will know how to properly negotiate and structure the deals an artist makes. They should have good contacts and be trust worthy. Expect to pay between 100 and 200 per hour for a good music attorney. If an attorney thinks you will get signed, they forego a set fee and charge a percentage of artist’s earnings. In bigger cities, you’ll pay more than in smaller cities.
· Music Agent – Book concerts and special appearances. A Personal Manager will help the artist with selecting a good agent.
If you blow up and start generating the big money, then a good Manager / Accountant will be needed to handle your tax situation, review royalty statements, financing tours, offer invest advice and how to manage your money.
Getting recognized by mailing your demo to record labels isn’t impossible, however, 99.9% of the time your material will not get listened to. Even if you have the best song on the planet, it will not be listened to. Record labels want to limit their liability, so they do not listen to unsolicited music. Record labels don’t want to listen to numerous songs and then be held liable if someone claims their material was copied.
If you do decide to mail your CD to record label, send the “solicited” material. First get a contact, preferably an individual in the Artists & Repertoire (A&R) department. Call and first speak to someone. After sending your CD follow up to determine if the targeted individual received your material and another follow up call to determine if it was listened to. Submit 3 to 6 songs and send a bio and picture of yourself. Again this isn’t the preferred way to submit your material to major record labels.
Until you have music business advisors in your corner trying to promote you and there is a “buzz” going around about you, your demo will not reach the decision makers at the record labels. Record companies on a daily basis receive thousands of unsolicited CDs. Most likely your CD will be tossed into a bin located in a remote room filled with overflowing bins of CDs.
Record labels like to deal with artists who have a history of record sales. These are artist that may have produced and sold their own CDs locally or regionally. Record labels like to deal with artists who have performed their material and there is this “buzz” going on about them. MC Hammer, before he became famous, performed his own materials and sold his own records until a major record label signed him. MC Hammer had a lot of leverage in negotiating a good contract because he already proved on a local basis he could sell records.
Record companies want to limit their liability. If you are signed, you are considered an investment that will require some money and they want to see a premium return on their money invested in you. The more you can prove that you can sell record, the better chance you can get signed.
If you get signed to a record company, you the artist will go into the studio and record songs for the record company. The record company makes copies of the master recording and ships it to a distributor. The distributor is a wholesaler who then sells the CDs to retail outlets like Best Buy, Sam Goody and Tower Records. The record company then pumps money into marketing by advertising and promoting your music with hopes of selling records, thus making you a superstar and becoming rich!
It is not as easy as it sounds. It takes a lot of hard work by a talented group of people. Everyone has to work together to make this happen. There are usually many people behind the scenes working to make an artist a superstar.
Record companies often categorized into 4 groups: · Major label record companies – have the recording and operating resources to complete all function to sell records. Major label record companies are integrated in that they can handle the promotion, sales, marketing, and distribution to sell music. Major label record companies are Arista, Atlantic, Capital, and Sony.
· Major label affiliate labels – have special agreements with the major label record companies, where the major label may fund the smaller labels recording and operating expenses in exchange for a portion of the smaller label profits.
· Independent labels – distributes records through major labels. Independent labels have few employees. They tend to find talent, sign the talent, sees to it the music is recorded and contracts with major record labels to perform the promotion, marketing, and other functions.
· True independent labels – Has no association with a major label and distribute their music through independent distributors.
The A&R (Artists & Repertoire) Department
The A&R department is the talent scout. They are in charge of finding new talents. They are the eyes and ears of the record company. However, not because you get signed to a record label because an A&R representative likes you it doesn’t mean your CD will ever get produced and released. Executives higher in the company could cancel your deal if they feel your CD will not sell. A record company will have to invest several hundred thousands of dollars to release your CD, so they will be extremely cautious on whom they release.
The Marketing and Sales Department
This department is responsible for getting the public excited about your music and first selling to retail stores the idea of carrying your CD. They are responsible for promotional merchandise, advertising your CD, in store displays, publicity, your CD cover, etc.
The Promotions Department
This department is responsible for getting your music played on the radio. The individuals in this department will visit the various radio stations to convince them to play your material. If your material doesn’t get played, no one will now how you are. People will look at your CD in the retail store and wonder who you are. There is also a direct correlation with CD sales vs. how many times a song for that CD gets played on the radio. More air time on the radio equals more CD sales for the record companies.
Remember music is art, but to the record companies, it’s about money. Keep in mind that it’s a business. Keep in mind everyone is out to make money. The minute people believe that you will not make money for them, you will be dropped and these same people will turn to seek other new artists that they believe will make them money. Unfortunately, the record business doesn’t believe in grooming people. If your first CD isn’t a success, you are out. There are rarely second chances. There are always other talented people behind you who what their shot at fame.
Distribution
Most major retailers such as Tower records will not carry a CD unless the record has a distributor. A strong distributor ensures that your CD will be available in enough places so your CD will sell to ultimately make money. Major labels use large distributors who are better able to get record stores stocked. After years of consolidation, there are only 5 major national wholesale distributors in the US who are owned by conglomerates who also own major record labels. They are:
· BMG (distributes Arista, BMG and RCA)
· EMI (distributes Capital and Virg.)
· Sony Music (distributes Columbia, Epic and Sony)
· Universal Music Group (distributes Interscope, Island/Def Jam, and MCA)
· WEA (distributes Atlantic, Elektra and Warner Bros.)
Distribution via the Internet Record labels and artists are increasingly using the web to distribute their music. Unknown artists can also use sites like this mZeus.com, http://www.mZeus.com, to generate buzz about their music. However, unknown artists will still have to work hard to get the buzz going about their music. Ultimately, signing a contract with a major record label is the way to go. The major record labels have the financial muscle and people to give you a good shot at becoming famous.
Let’s face it. It’s all about money! Yes, the entertainment industry seems fun and exciting, but people are in it to make money. As an artist the most important contract in the music industry is the record contract. The royalty is a portion of money from record sales paid to the artist for his/her music. The record contract which is a negotiated legal agreement between the record label and artist will state how much royalty an artist is entitled to among other things.
An artist should have a good understanding of how royalties are calculated. A good music attorney will help with this process by making sure the artist is paid what he/she deserves. A 13% royalty for one artist may be a lot of money, however a 13% royalty for another maybe “chump change”.
So this is how the numbers work. An artist successfully signs a record contract. The artist goes to the studio and work diligently to create a CD that the record company fully supports. The record company via its distributor sells the CD with a suggested retail list price (SRLP) of $17.99 to a retailer for about $10.99. The distributor will take 10% – 14% of the $10.99. Therefore the record company will get about ½ the SRLP of $17.99. Independent record companies may receive less than ½ the SRLP. Major record companies will pay artist royalty as a percentage of SRLP.
Rates will vary of each artist depending on how successful their record sells. For a new artist who never had a record deal or has sold less than 100,000 albums will get a typical royalty rate of 12% to 14% of the SRLP. For an independent record label it maybe 10% to 14% of the SRLP. For established artists who have a track record of selling 200,000 to 500,000 albums the royalty rate maybe 14% to 16%. For artists who have sold over 750,000 albums the royalty rates maybe 16% to 18%. As you can see, the more successful the artist is, the higher the royalty. Additionally, royalty maybe based on how well the record sells. For instance, the record contract may state that an artist will get 12% for the first 100,000 units sold, 14% for 100,001 to 300,000 units sold, and 16% for over 300,000 units sold.
But hold your horses. If you sell 500,000 albums and have a royalty rate of 12% doesn’t mean you will get 12% of 500,000 at a SRLP of $17.98 which would equal $1,078,800. This is because as specified in the record contract, there are deductions (expenses) that have to be deducted.
To start off the bat, the record company will deduct a “packaging charge” from the SRLP which is typically 20% for cassettes and 25% for CDs.
Second, more often the artist is responsible for paying the record producer a portion of his/her royalties. Typically a producer will receive 3% to 4% of the SRLP.
Third, in the record business, the contract may state that the artist’s only generates royalties on 85% of the unit sales. For every 100 albums sold, 15 albums sold, the artist gets no royalty.
Forth, the record company will hold a portion of the royalty money because the distributor typically has an agreement with the retail outlets to take back and credit the retail stores money from unsold units. This is very important, because a good portion of your album could be returned to the record company if the album doesn’t sell! The money that’s held back is called a reserve. Reserves maybe held for 2 years before it’s paid to the artist. Typically a major record label will hold a reserve of 25% to 40% of the royalties.
Fifth, advances paid from the record company to the artist are deducted from the artist’s royalty. Advances include but are not limited to the:
· Recording studio expenses (new artists to an independent my get an advancement of $0 to $80,000, new artist to a major record label $150,000 to $400,000
· Hiring independent promoters to help sell the albums
· Cost of making a music video (promotions and an inexpensive music video can cost $150,000 to $200,000.
When money is made for the record sales, these costs are deducted from the artist’s royalties. This is called re-coupment. Therefore, if the artist’s record isn’t successful, the artist may never see a dime. If the royalties are less than the deductions, they artists may well owe the record company money by being in the red! This negative cost maybe carried over to the next album release. A good record contract will not allow a negative cost from one album to be carried over to another album (cross collateralization). If there isn’t another album the record company generally eats the loss.
There are many other costs that the record company will not charge the artists. This includes marketing and in-house promotions (free CD give away, etc.).
So how much does an artist make for a gold album (500,000 albums sold).
Check out the math:
CD (suggested retail list price SRLP) = $ 17.99 Less CD Packaging of 20% = $ -4.50 NET = $ 13.49 Times: Net artist royalty rate (12% – 3% to producer) = X 9% Gross royalty per CD (9% of $13.48) = $ 1.21 Times 500,000 albums = $ 500,000 SUB TOTAL = $ 605,00 Times: Royalty bearing % (15% o = no royalty) = X 85% Gross Royalty = $ 514,250 Less advances: Recording, promo, music video, tour = $ -350,000 TOTAL ROYALTY TO ARTIST = $ 164,250 – Reserves (35%) returned by retailer) = $ -57,487.50 (1) ACTUAL ROYALTY PAID TO ARTIST = $ 106,762.50
(1)Reserves will be paid to artist in 2 years if no CDs returned by retailer
Remember the artist still has to pay TAXES! Don’t forget Uncle Sam has to get his cut! Also, don’t forget the Personal Manger, the Attorney, the Accountant, the Agent and other numerous expenses.
However, there are many other royalties that an artist can acquire. They include, Record Clubs, Compilation CDs, Samplers (low-priced albums in which a few artists are featured), Premiums (albums sold with other products, such as cereal), Film Soundtrack Album, Music Video Sales, Greatest Hit’s Album, Foreign Royalties (song played in some foreign country radio stations pay royalties, unlike the US), Master Use License (music used in a movie, television, commercial, the Internet, CD-ROM and DVD), etc.
Of course because of the Internet, the rules royalties are changing. Many people now buy their music via the Internet. Just think, no packaging required and no distribution to traditional retail stores needed. Some websites allow customers to buy individual songs as oppose to an album. Changes are currently taking place on how royalties are calculated because of the Internet. Many attorneys are pushing to have royalties be based on each song sold as oppose to each album sold. So stay tuned!
Read MoreAmerican Idol’s Last Four Finalists
American Idol is getting stronger and this season has got to its most serious part. There are only four contestants left trying to achieve a goal that will change their lives. Fame and money will come along with the chance of developing what they like to do most: singing. The fifth season of American Idol began on January 17th, 2006.
Auditions for this season took place in Boston, Austin, Chicago, San Francisco, Denver, Greensboro, North Carolina and Las Vegas. Memphis auditions were cancelled due to Hurricane Katrina. 12 men and 12 women were selected as semi-finalists. American Idol’s fifth season has been noted for the diversity among its participants.
At the beginning, the favorite picks to become the new American Idol were: Paris Bennett, Kellie Pickler, Taylor Hicks, Chris Daughtry, Katharine McPhee and Mandisa Hundley. But at the end there are four contestants: Chris Daughtry, Taylor Hicks, Katharine McPhee and Elliott Yamin.
Chris Daughtry is an intense and charismatic rocker.
Taylor Hicks, the gray-haired who knows how to entertain the audience has a very strong talent.
Katharine McPhee, the only girl left in the American Idol’s contest. Besides her ability to sing and stage presence she has her look on her side.
Elliott Yamin has a soft voice and a good personality. Plus, one of the judges: Paula Abdul said he was most consistent than any of the finalists.
Some analysts believe Katherine McPhee will be the first one to leave the foursome and then Elliot Yamin even though he has a refreshing personality and a smooth voice he has been victim of a bad selection of songs. And there would be just Chris Daughtry and Elliot Yamin running towards becoming the next American Idol. Tonight’s decision will depend on Elvis Presley’s songs, since they have a different style every week. The American Idol contestants have performed songs with themes like: 1950’s, the Billboard charts, country, Queen, The Great American Songbook, Stevie Wonder, Classic Love Songs and the 21st century.
Read MoreHip-Hop Love Stories and the Construction of Socially Acceptable Urban Identities
Hip-Hop has historically existed as a male-dominated industry. Being a reflection of urban life and struggle, past Hip-Hop artists have been forced to maintain a certain level of masculinity in order to be accepted by their urban communities. Old school rappers who talked about love were often viewed as soft or corny. Because of this perception, the existence of love in Hip-Hop is a fairly new concept.
As the movement has gained support and recognition throughout the world, love has become an increasingly common theme in Hip-Hop music and poetry. However, the taboo still exists. Even today, Hip-Hop artists and poets present their love stories in a manner that allows them to maintain socially acceptable identities. Hip-Hop stories about love must still meet the masculine ideology in which the movement is rooted in order to be perceived as real and true.
The purpose of this study is to analyze Hip-Hop love narratives and how artists present these love stories in order to construct socially acceptable identities. I believe personal narratives are closely tied to the construction of identities. It is through personal narratives that people can recount life-changing events, realize socially acceptable behavior and create individual identities.
I have researched and studied several Hip-Hop love songs and analyzed the lyrics as text and poetry. In my research, I have found five common narrative forms used by Hip-Hop poets to tell their love stories: contrasting, perceptual, spiritual, conversational and metaphoric. These five narrative forms are used not only to present the story correctly, but also to maintain positive perception among a society that might view this sensitivity as weak or disrespectable. I plan to demonstrate each of these narrative forms and show how the poets use them to tell their love stories while establishing acceptable identities.
The Contrasting Narrative
One of the most common forms of Hip-Hop love stories is the contrasting narrative. Many artists use Hip-Hop music and poetry to tell stories about the negativity surrounding their urban environments. The contrasting narrative allows the poet to express his or her love story as a contrast to this negativity while constructing an acceptable identity because that negativity is real and understood in urban communities.
A great introductory example to the contrasting narrative would be the following passage from Method Man’s “All I Need”:
Back when I was nothin’
You made a brother feel like he was somethin’
That’s why I’m with you to this day boo no frontin’
Even when the skies were gray
You would rub me on my back and say “Baby it’ll be okay”
In this song, the poet uses the contrasting narrative to show his love for someone who stood by him when “skies were gray.” He speaks of his love interest as someone who helped him get through troubled times, thus providing a positive contrast to his negative surroundings.
Another example of the contrasting love narrative can be seen in this passage from Guru’s “All I Said”:
This world is crazy, she’s supposed to help me stay sane
Supposed to help with the pain, supposed to help me maintain
In this song, Guru uses the contrasting narrative to share his view of what love should be. He admits that his “world is crazy”, and that his love interest is the one person who can make it bearable.
In “She Tried”, Bubba Sparxx uses the contrasting narrative to tell a story that actually recalls his love being there for him when he was in trouble with the law:
A fly country girl, just workin’ them gifts
She’s my queen, was a virgin I guess
But I ain’t never ask and I ain’t never tell
But Betty had the cash every time I went to jail
This song further illustrates the use of contrasting narratives to express love. Though the poet confesses spending a lot of time in jail, Betty was always there to bail him out, again acting as a positive contrast to his troubles
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The Perceptual Narrative
Another common narrative form of Hip-Hop love stories is the perceptual narrative. Like the contrasting narrative, the perceptual narrative is based around the negativity that surrounds the poet’s life. But instead of presenting this love as a contrast to that negativity, the poet uses this narrative to explain how that love changed his or her previously negative perceptions. This narrative form also allows the poet to construct a socially acceptable identity due to the acknowledgement of the negativity of urban life.
In “Jazzy Belle”, Andre of Outkast uses the perceptual narrative to tell of how his love changed his former perception of women:
Went from yellin’ crickets and crows, witches and hoes to queen thangs
Over the years I been up on my toes and yes I seen thangs …
Now I’m willin’ to go the extra kilo-
Meter just to see my senorita get her pillow
On the side of my bed where no girl ever stay
House and doctor was the games we used to play
But now it’s real Jazzy Belle…
In this song, Andre talks about a personal change of perception caused by love. He admits that at one time he thought of women as “witches and hoes.” But “now it’s real”, and he has a new perception of women as “queen thangs.”
Another great example of the perceptual narrative can be found in the following passage of Black Star’s “Brown Skin Lady”:
I don’t get many compliments, but I am confident
Used to have a complex about, gettin’ too complex
You got me, willin’ to try, looked me in the eye
My head is still in the sky, since you walked on by
In this example, the poet admits to having relationship issues, but tells of how love helped him to overcome these issues. The poet’s love interest helped him to change his perception of love and fear of “gettin’ too complex”
.
In “Ms. Fat Booty”, Mos Def further illustrates this point by demonstrating the perception of other men and speaking to his love on how he is different:
Yo, let me apologize for the other night
I know it wasn’t right, but baby you know what it’s like
Some brothers don’t be comin’ right
I understand, I’m feelin’ you
Besides, ‘Can I have a dance?’ ain’t really that original
In this song, the poet uses the perceptual narrative to acknowledge that some men “don’t be comin’ right”, but that he has a different perception of women than these other men.
In “Come Close”, Common uses the perceptual narrative to express how love has made him change from his old ways:
I want to build a tribe wit you
Protect and provide for you
Truth is I can’t hide from you
The pimp in me
May have to die with you
Although the poet used to be a “pimp”, an urban term for a man who romances a large number of women, he tells of how his love interest has changed his actions and perceptions.
The Spiritual Narrative
A third common form of Hip-Hop love stories is what I like to refer to as the spiritual narrative. The spiritual narrative relies on the poet’s characterization of love as a kind of godly being, spiritual force or royalty, often with the feeling that the story teller has to protect that force. The spiritual narrative allows the storyteller to construct an acceptable identity by characterizing love as spiritual or perhaps even predetermined.
A great example of the spiritual narrative can be found in this passage of The Roots’ “You Got Me”:
Somebody told me that this planet was small
We use to live in the same building on the same floor
And never met before
Until I’m overseas on tour
And peep this Ethiopian queen from Philly
Taking classes abroad
Here, the poet uses the spiritual narrative to describe the time, place and emotions that his love was founded on, speaking of them as if they were somehow meant to happen. He also refers to his love interest as “this Ethiopian queen from Philly”, using the royal characterization so common in spiritual love narratives.
In “Love Language”, Talib Kweli also uses a spiritual narrative form and refers to his love as a kind of royalty:
Now if they call you out your name
Then that’s a different thing
Anything but Queen
I’ll go to war like a King
This example shows the protection aspect of common spiritual love narratives. The poet feels it is unacceptable for anyone to “call you out your name”, or in other words, use derogatory language toward his love. If someone were to do so, he would “go to war like a King”, thus maintaining his masculinity.
In “Mind Sex”, Dead Prez uses the spiritual narrative to talk about love introductions:
African princess, tell me yo’ interests
Wait, let me guess boo, you probably like poetry
Here’s a little something I jotted down in case I spotted you around
So let me take this opportunity
In this song, the poet uses the spiritual narrative to tell a story about the introductory conversation he had with a love interest. He refers to her as “African princess”, once again showing the tendency of poets who use the spiritual narrative to refer to their love interests as royalty.
The Conversational Narrative
The fourth common form for Hip-Hop love stories is the conversational narrative. The conversational narrative allows the poet to recite or recreate a conversation with his or her love and present it as play-like story about a specific love experience. Conversational love narratives are typically characterized by introductory speech and compliments, and are most commonly used as tools to tell a story about a first meeting or impression. These narratives allow the storyteller to construct an acceptable identity mainly because they often include many smoothly-structured compliments, and make the poet look like a cool ladies man.
A great example of the conversational love narrative can be found this passage from Dead Prez’ previously mentioned “Mind Sex”:
Pardon me love but you seem like my type
What you doin’ tonight?
You should stop by the site
We could, roll some weed play some records and talk
I got a fly spot downtown Brooklyn, New York
In this example, the poet is reciting the conversation between himself and a love interest. As with many conversational narratives, it is based around meeting someone for the first time. The poet is telling a story about a girl he met that “seem[ed] like my type”. He then inquires “What you doin’ tonight?”, and follows with a list of charming speech in an attempt to create a social relationship with the girl.
In a similar narrative, “Beautiful Skin”, Goodie Mob uses the following conversational narrative to retell the first phone conversation he had with his love interest:
This is Carlito from a couple of days ago, you sound tired
Forgive me if I’ve called you too late
But what better time to relate mind-states?
Where could I begin?
Has anyone ever told you ‘You got beautiful skin’?
This example further illustrates the use of introductory language in conversational narratives. The poet asks his love interest if she would like to “relate mind-states”, or get to know each other. He then tells her that she has “beautiful skin”, an often successful introductory complement given to women.
Cee Lo uses the following conversational narrative in “Slum Beautiful”:
Look at you, unbelievably, brilliant beautiful you
You’re looking deliciously divine darling you really and truly do
The very thought of has got me running at the speed of love
Exploring everything about you from the ground to the God above
In this song, the poet uses the conversational narrative to speak directly to his love interest through the song. Note the wide range of compliments offered in this passage, as well as the charm, again illustrating a common aspect of the conversational narrative.
The Metaphoric Narrative
This fifth form of Hip-Hop love stories is possibly the most fascinating. It is the metaphoric narrative. The metaphoric narrative is used when the poet speaks of love in a metaphor of some kind. The most popular and socially acceptable form of metaphoric narrative is using Hip-Hop as the metaphor. Many followers of the movement view Hip-Hop as a driving force of love and happiness in their lives. Thus, many metaphoric love narratives revolve around Hip-Hop itself.
A good example of such a metaphoric narrative is the following passage from Black Eyed Peas’ “Rap Song”:
Yo, she got hips to hop
And she ain’t goin’ pop
She like a record that I wanna rock
When I’m rollin’ in my ride cruisin’ down my block
In this example, the poet actually uses a unique play on words and speaks of a love interest as a Hip-Hop metaphor. He relates this person to “a record that I wanna rock”.
The group further extends the metaphor in the following passage:
She like a beat that makes me wanna grab the mic
She like the lyrics that I wanna recite
She like the old school mic with the cable
You can bring your records and I’ll bring the turntable
Again, the poet relates his love interest to other things he and his audience love, including “old school mic with the cable”, reciting lyrics and spinning records on a turntable.
Another great example of the metaphoric narrative is in The Roots’ “Act Too … Love of My Life”:
Learnin’ the ropes of ghetto survival
Peepin’ out the situation I had to slide through
Had to watch my back my front plus my sides too
When it came to gettin’ mine I ain’t tryin’ to argue
Sometimes I wouldn’ta made it if it wasn’t for you
Hip-Hop, you the love of my life and that’s true
This passage is unique because it utilizes both the metaphoric and contrasting narrative techniques. The poet refers to Hip-Hop as “the love of my life”, while simultaneously showing how that love created a positive contrast to the tough “ropes of ghetto survival”. The poet admits that he “wouldn’ta made it if it wasn’t for you”, showing that his love for Hip-Hop was and is a driving force in his life.
And that leads us to the most popular metaphoric Hip-Hop love narrative of our time. In “I Used to Love H.E.R.”, Common Sense uses the metaphoric narrative to express his love for Hip-Hop. He starts off the narrative with the following passage:
I met this girl, when I was ten years old
And what I loved most she had so much soul
She was old school, when I was just a shorty
Never knew throughout my life she would be there for me
In this example, the poet starts off telling a story about a girl he met when he “was ten years old”, and how she was always there for him. The poet continues to use the metaphoric narrative to speak of this girl, including the good times and hardships they faced together. Not until the end of the poem does the listener actually realize that the entire song is a metaphor. The song ends with the following passage:
I see rappers slammin’ her, and takin’ her to the sewer
But I’ma take her back hopin’ that the stuff stop
Cause who I’m talkin’ bout y’all is Hip-Hop
In this song, the poet used the metaphoric narrative to tell a story about the love of his life, the struggles she faced, and his desire to save her. In the end, he admits that this love is not a real person, but instead his love of Hip-Hop.
The presentation of Hip-Hop love narratives is a very difficult task. In order to talk about love and still construct a socially acceptable urban identity, artists tend to implement one of the five successful love narrative forms. I believe that our society’s analysis of Hip-Hop music and culture is lackluster at best. The Hip-Hop love narratives presented above could provide a great basis for linguistic and sociolinguistic studies. Not only are they presented in a variety of styled narrative forms, but they also include deep thought, perception and analysis of the urban environment that characterizes an increasing majority of American society. Through the analysis and study of these love narratives, linguists could come to a greater understanding of and appreciation for the Hip-Hop vernacular, literature and, ultimately, culture.
Works Cited / Discography
A Tribe Called Quest. People’s Instinctive Travels and the Paths of Rhythm. Jive Records, 1990.
Black Eyed Peas. Bridging the Gap. Interscope Records, 2000.
Black Star. Mos Def & Talib Kweli are Black Star. Rawkus Records, 1998.
Bubba Sparxx. Deliverance. Interscope Records, 2003.
Common. Electric Circus. MCA Records, 2002.
Common Sense. Resurrection. Relativity Records, 1994.
Dead Prez. Let’s Get Free. Relativity Records, 2000.
Goodie Mob. Still Standing. La Face Records, 1998.
Guru. Jazzmatazz Streetsoul Vol. 3. Virgin Records, 2000.
Method Man. Tical. Def Jam Records, 1994.
Mos Def. Black on Both Sides. Priority Records, 1999.
Outkast. ATLiens. La Face Records, 1996.
Outkast. Stankonia. La Face Records, 2003.
Talib Kweli & DJ Hi-Tek. Train of Thought. Rawkus Records, 2000.
The Roots. Things Fall Apart. MCA Records, 1999.

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